‘If you do it right, it will last forever.’
Massimo Vignelli
Timeless pieces with a less-is-more aesthetic that will shine in your wardrobe for years to come.
Each piece is skilfully crafted with meticulous attention to detail to send the test of time.
Autumn Favourites
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Coat Cardi
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Move Jacket
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Felted Fjord Jacket
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Air Cape Sweater
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Estuary Half Zip
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Classic Ecopossum Crew
More About Possum Merino
UK stockists of New Zealand brands offering Possum Merino.
This luxury knitwear is made from a unique blend of possum fur, merino lambswool and silk,
and is exceptionally warm, low-pill, luxuriously soft, environmentally driven and featherlight in weight.
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From the blog
Celebrating Sustainability this Wool Week
Today is the start of Wool Week and with this, continues the campaign to raise awareness of wool as a planet-friendly fibre that biodegrades in the land and in the ocean. Wool is natural, renewable, biodegradable, a natural insulator, breathable, resilient and elastic, multi-climatic, easy-care, odour resistant and a safe-solution….
Sustainable Fashion to celebrate National Wool Week
Untouched World is the first fashion company in the world to be recognised by the United Nations for sustainability… When it comes to sustainable fashion, Snowy Peak Ltd (parent company of Untouched World and Merino Mink) is a world leader, with the ethos to enhance not harm the environment and…
The amazing benefits of Merino Wool
Merino wool brings style and performance together. It is a natural fibre that comes from merino sheep in New Zealand. There are many natural benefits of merino wool; it is moisture-wicking, insulating, temperature-regulating, odour-resistant. It also does not itch, is anti-pill and wrinkle resistant. Keeping you warm when it is…
Why is possum fur so warm?
The go-to yarn from New Zealand, possum merino is the latest luxury blend which is 35% warmer than cashmere and 50% warmer than merino. New Zealand Possum fur is said to be the third warmest fur in the world, after the polar bear and arctic fox. Like polar bears, possums…
The Possum Problem
The Possum Problem in New Zealand The common Brushtail possum, not to be confused with the North American Opossum, was first introduced to New Zealand from Australia in the 1837 by European settlers who were hoping to establish a food and clothing source. In their native Australia, possums do not…
Possum Merino – Inspired by New Zealand
New Zealand is unique. Geographically isolated, and without human presence for many years, it houses some of the most beautiful flora, fauna and wildlife on the planet. From prehistoric tuatara, to the lush, dense forests housing many native bird and animal species. From the ancient forests to the rolling green…